Women in Business: Lori Senecal

Ms. Senecal is the current Global Chief Executive Officer(CEO) of Crispin Porter & Bogusky Advertising Agency. She formerly held the position of a Global Executive Chairman of Kirshenbaum Bond Senecal (KBS) Partners. Lori is responsible for driving the company towards achieving its strategic goal to ignite the growth of its partners. In the last five years, she was the brainchild in solidifying KBS penetration into the market as a unique brand. She believes that innovation plays a vital role in ensuring that an enterprise has a competitive advantage in the business world. In her tenure in KBS, she pioneered utilizing technology to compose ad units.

Lori has mentored many young women, motivating them towards success. She has financed, and implemented projects pitched up by employees through incubation. Her mission is to inspire many young employees to believe in themselves and come up with the career path they want. In her leadership at KBS, the number of employees increased from 250 to 800. At the moment, the company is identified as one of the best places to work and has appeared topping the Ad Age’s list for exemplary performance. Before heading KBS, Lori Senecal served as the CEO and president respectively in McCann World group where she pioneered a special marketing unit for young adults. Visit Adweek for more info.

In an interview with Laura Dunn, HuffPost. , Lori Senecal narrates about how her life experiences which triggered her leadership nature. She concisely points out that being the youngest child in the family made her work hard to have her own identity. This urge pushed her to dream big and break out of the norm. Moreover, she says that her employment experience has cultivated her passion for creating a culture. She believes that developing a culture that makes people be part of the progress is key to any success. However, Ms. Senecal confessed encountering challenges in her tenure in KBS since she joined it while the founders were exiting the agency. Hence, it needed a new mission and vision.

According to NY Times, her advice to women who intend to join the corporate world is to have strong instincts and believing in the power of new ideas. They should strive to make their clients stand out in the advertising field. The most important lesson she has learned in her career is that leadership opportunities do not come; you have to create your own. In conclusion, Lori is confident that KBS will expand to Europe and Asia states; it is the outset of a new phase of KBS.

Arthur Becker, the Serial Entrepreneur

Arthur Becker is a real estate expert who is based in the United States. The businessman has a real estate office that is located in Tribeca. The office also serves as an art studio for the investor. The office is a workshop that contains different paintings and sculptures that are created on display. The businessman is 66 years old at the moment, and he has made his wealth in the technology industry. He ventured into the real estate world several years ago, and he is making headlines in New York and Florida as one of the most successful real estate investors.

Arthur Becker was married to Vera Wang for over two decades. However, the marriage ended in the year 2012. At the moment, the businessman specializes in technology, finance, real estate and other areas.

Binoculars

Becker has invested in several ventures, and some of them have become failures. One of his greatest failures is an attempt to market specialized binoculars known as Bnox. Becker says that many clients didn’t like his idea, and that is why the venture never took off.

Ancient currencies

According to The Real Deal Arthur Becker collects traditional currencies from African nations such as Cameroon and Nigeria. These currencies are mostly millenniums old, and they are reproduced as sculptures. This venture has done well, earning him a lot of wealth.

Origami money board

If you visit Becker’s art, you will find all forms of money. Some dollars and euros adorn his office. Pieces of golf bars and crumpled cash from the businessman are sold in different parts of the United States, earning him a lot of wealth.

Cookies

When the real estate guru was living in LA several decades ago, one of his close friends encouraged him to invest in macadamia nut farms based in Hawaii. Although it seemed that the nuts would take many years to grow, they have been profitable, and they have made him a lot of wealth over the years.

Becker went for his degree at the prestigious Bennington College where he studied photography and ceramics. Later on, he went to Amos Tuck for his business studies. Becker has been in the business world for a long time, and he has a lot of expertise.

See more: https://therealdeal.com/2017/03/28/the-condos-beckon-arthur-becker-going-it-alone-on-tribeca-boutique-project/

Check out angel.co for details