Steve Lesnard discusses the art of digital product marketing

Steve Lesnard is one of the most iconic integrated marketing and consumer experts in the global business sector. During his career as a global brand marketing consultant, he has helped several notable brands venture into new markets and also launch new products. Recently, Steve wrote a piece on Medium discussing the art of digital product marketing. With the dynamics of products marketing widely changing as a result of the emergence of a digital world, this article seeks to provide direction on how to successfully sell a product in such a time.

Make it simple and memorable

According to this global brand marketing consultant, in such a revolutionary time, it’s important for a business to make its marketing campaign simple and memorable. If the campaign is meant to introduce a new product into the market, Steve Lesnard advised that it should clearly mention its benefit to the consumers. In addition to this, it should also clearly state what’s new and what is better. This global brand marketing consultant went ahead to mention that a good marketing campaign for the digital world is one that seeks to elevate the unique experience that a product offers its customers. He said that successful brands like Apple and Peleton had perfected this technique in their marketing campaigns and it has made the very successful. Apple employed this technique when introducing its widely prosperous iPod to the world and is doing the same with their watches.

Make it real

Making the marketing campaign realistic is also another essential aspect of making a product successful according to Steve Lesnard. He stated that marketing teams should work on bringing their products to life by showcasing their real-life benefits. The benefits are real-life experiences that consumers can bond with. This global brand marketing consultant mentioned that if it’s a product meant for hikers, it should be put in such an environment. If its product that it is intended for finance professionals, it should also be put in that environment. Steve Lesnard mentioned that this tactic allows for the target consumers to bond with the products as they can relate the benefits to their lives.

Academy of Art University is Nurturing Talent in the Country

Started in 1929, the founding fathers of Academy of Art University started it to guide and instruct the next generation of artists. The organization has lived up to the vision since its inception. It has grown to become strong and successful to churn out great artists.

The Academy of Art University fraternity believes that anyone with passion and commitment to learn new art skills in the industry can succeed to become largest creatives of our time. People who are undergoing training at the university are visionaries of tomorrow. One thing that Academy of Art University people have learned over the past more than 80 years it has been operational is that the hard-working people are the ones who succeeds. Actually, it has been found that success in art is 90% hard work and 10% talent.

The university provides a professional environment so students feel comfortable to try out new things, failing, getting up, trying again and succeeding. The environment exposes the students to the realities of life and when the day to go out there and apply things learned in class comes, they are well prepared. Students are empowered to learn things that they could not anticipate they would know. The academy exposes students to opportunities and it is up to them to take them up. If you visit the academy’s facilities including halls and fields, you will find students with a common purpose. You will find an artistic home.

About Academy of Art University

Based in San Francisco, Academy of Art University is a private art school which has more than 383 full-time teachers as well as 1154 part-time teachers. With more than 11,000 students, it is claimed to be the largest private art and design school in the US. It fosters innovation through a team of highly qualified professionals, advanced facilities and curriculum in a number of areas of study.

Boraie Development on Building High-End Apartments in New Brunswick

The Aspire; Social and Apartment Amenities

The Aspire luxury apartments located in the heart of New Brunswick is just a few steps away from the NJ Transit Train Station and has direct access to Manhattan. It contains spacious, one bedroom, studios, and two bedroom apartments. Each apartment has features such as appealing hardwood flooring in the living areas, dishwasher, microwave, elevator, refrigerator, stainless steel appliances, cable ready, in-home washer and dryer unit, and available internet. The apartments also include designer kitchens that have quartz countertops, carpeting in bedrooms, balcony units and private terrace upon request, and energy efficient PTAC units to help in minimizing energy costs during winter.

The Aspire luxury apartments have social amenities such as a 24/7 doorman lobby, a top-notch fitness center, a resident club that is inclusive of a dining area, library and kitchen, personal storage, residents’ portal, indoor bike storage, on-site management. The apartments are also pet friendly and have two green roofs for residents to utilize; the amenity and sky deck on the 18th floor. Due to its strategic location, the apartments are just some steps away from cafes, restaurants and bars.

Boraie Development Gets Into a Joint Venture with Shaquille O’Neal

Shaquille O’Neal grew up in Newark in the 1970’s and he had to stay busy throughout to avoid getting in trouble. He regularly visited a local theater for movies and the Boys and Girls club. He decided to venture in investing in the real estate development sector in Newark by partnering with Boraie Development to build luxury residential apartments in the area. Mr. O’Neal, who is a retired basketball player, went into the partnership in order to renovate an old theater on Spring Avenue into CityPlex12. The joint venture cost seven million dollars was completed in the year 2012.

The newest project that Shaquille O’Neal and v worked on was the rental complex which was the first latest housing tower to be built in Newark in fifty years. The partnership has seen the star and Boraie Development work on various projects in Atlantic City including a retail complex, a movie theater, and market-rate housing.

Additional Information on Boraie Development

Boraie Development provides a wide range of services in all the fields in the urban real estate market. The services include real estate marketing, property management, and real estate development for the local New Brunswick area. Boraie Development deals with architects who are visionaries, financial institutions, and contractors who are strict with keeping deadlines. Omar Boraie founded Boraie Development.

Article about Gino Pozzo

Gino Pozzo is an England public figure who is the owner of Watford Football Club. He is one of the greatest men in the European Nations.Gino Pozzo was born with an interest in football and was born and raised in Italy. The parents of Gino Pozzo maintained the loyalty of making their son have an interest in the football by ensured him attached to the president of Udine football club. Gino Pozzo attained his Masters from Harvard University after he had moved to the United States at the age of 18 years.

Gino Pozzo and the Football Legacy

Before becoming more involved in the football, the Gino Pozzo family has been working in woodwork which they later sold in the year 2008 so that they make ample time to pay attention to football.The family of Gino Pozzo is well known world-wide with the interest of football. This is well evident well his father purchased the Udinese club into their hometown in the year 1986.Gino Pozzo confirms that even though football is not their main activities, they enjoy doing the job and this means that they have a passion for football activities.

Gino Pozzo and the Watford Club

Gino Pozzo and his family purchased the Watford Club in the year 2012 after having influenced by the series of success in the early 1980s. This makes them being influenced by the profits that the football club earns. While purchasing the club Gino Pozzo believed that Watford would his best future project and this made too and his family to move to London so that he can embark on serious operations of the club to realize his goals

Gino had been ranked the top 4 best football CEO this year 2019 because of his skills in terms of practice in the club. Gino Pozzo always appears every day in the field training his players. Gino Pozzo is still continued to invest both on and outside the field.

Gino Pozzo passion for football is the reason why he involved himself in Watford football club and maybe this the reason why he continues to become successful.

Rick Cofer Helped Kind Clinic In Raising Money For The Austin LGBTQ+ Community

When it comes to vibrancy and diversity, nothing beats Austin in attracting a different kind of people. The diverse population even keep its unofficial city slogan, “Keep Austin Weird”, and embraced it. Austin residents are known for its open-mindedness and their nature of welcoming different kinds of people. that is why a lot of tourists are attracted in the city, as well as people from the LGBTQ+ community.

Austin is where pride months events are held, and it is also one of the places that have clubs and bars specifically for LGBTQ crowd. However, even though Austin is one of the most LGBTQ-friendly places in the world, wellness, and healthcare are still ongoing dilemma. According to a Texas Pride Impact Funds study, over half of the 850 LGBTQ individuals of age 30 revealed that they’re experienced or are experiencing homelessness. Nearly half of the same group also postpones medical care because of financial struggles.

According to medicaldailytimes, free consultancy clinics are available, and LGBTQ people opt for these options. However, because the majority of these free clinics are religiously-based, a lot of participants does not disclose their sexual orientation, which can become impersonal and poor quality care in the long run. The study concluded that gay, transgender, and gender-nonconforming people are in need of better access to health care.

One of the clinics that provides healthcare access to the LGBTQ community is Kind Clinic, which is in coordination with Texas Health Action. Kind Clinic offers services such as PrEP or pre-exposure prophylaxis and PEP or post-exposure prophylaxis. Free HIV testing, gender affirmation care, hormone therapy, as well as STI testing and treatment are available in the clinic. These services are also offered to any people in need of help, regardless of the gender orientation or identity of the person. Services are given for free, but funds are from donations and financial help. Rick Cofer Law teamed up with Kind Clinic and Texas Health Action in order to create a fundraiser event called the “Show us Your Fantasy” Ball.

The Ball, which was hosted in LINE Hotel in Downtown Austin, was held last October 27, 2018. In this event, people were able to talk openly about sex and sexual preference, as well as prevention and treatment of sex-related illnesses. The dress code for the event has been pretty simple: dress up as the fantasy of their choice. There are even prizes awarded for people who dressed up best, which are divided into different categories. All of the profits from this event was donated to Kind Clinic to support its finances.

“Show us Your Fantasy” Ball was made possible by Rick Cofer’s help. Rick Cofer is a criminal defense attorney who has been known for his fight against the use of plastic bags that can destroy the environment. In addition, he is committed to creating opportunities to promote improvement and promote a better living in the Austin area. He has been a criminal defense attorney since 2008. To know more about Rick Cofer visit

Heather Parry: A Mix of Movie Magic and Cinematic Theatrics

Heather Parry

The current president of the company, Live Nation Productions, seems to have a lot up under her sleeve. Heather Parry took the position of president/CEO of the company in 2015, and only two weeks later she was ready to rock. She dove headfirst into her first project, Eagles of Death Metal: Nos Amis, without hesitation. They were just coming back after a terrorist attack took place at one of their shows, and Parry was ready to help shed light onto what the bands’ point of view had been at the time. She has a love for both music and film, and with this new project, she was able to start to combine her two loves into one. The film went on to win two Critics Choice Awards and this love of cinematic artistry that would appeal to other artists did not end here, however.

Parry continued to produce these types of works, eventually releasing films and documentaries, such as: Can’t Stop Won’t Stop: A Bad Boy Story, Gaga: Five Foot Two, and soon to come afterward were the documentary centering around Imagine Dragons. This was titled BEliever, and in it, Heather helped frontman Dan Reynolds tell the bands story. This documentary mostly revolved around Reynolds struggles with his faith and the LGBTQ community.

After this documentary was released, Parry announced that she would be working with both Bradly Cooper and Lady Gaga on the new remake of the film, “A Star Is Born.” This movie is a musical drama, telling a story of addiction and love. She was the first to originally approach Cooper about helping to produce it, as she had a large amount of interest in taking up a project of this size, with her other works comfortably under her belt. After it’s release The film quickly became one of the most popular movies of the year, showing that her dedication to the movie was not given in vain.

Find out more about Heather Parry:

Dr. Sameer Jejurikar and his medical career

Dr. Sameer Jejurikar is a renowned plastic surgeon in the regions of Dallas.he has done exceptional surgery work both in the country and abroad. He is rated as among the top ten plastic surgeons in the United States of America. He is also well known as the member of Dallas Plastic Institute. He has offices in Plano and Dallas. This institute’s doctors treat patients from across the country and globally.

Dr. Sameer Jejurikar has extensive training skills in plastic surgery to help his patients reach their goals in life. He went to do his undergraduate studies from the University of Michigan. He graduated from this university with a first class honors .he then proceeded to the Michigan school of medicine.

He was then called to attend the prestigious Alpha Omega Alpha honor society. He also later did his preliminary training at the Michigan university then proceeded to the for aesthetic surgery training in New York City .he was awarded many awards in his studies.

As a committed physician, Dr. Sameer Jejurikar aims at offering his patients with the best and latest innovative approaches towards their cosmetic surgical embellishments.

He has also taken part in the general treatment of butt and the lips. He took part in in the Brazilian butt treatment.

He did the butt lifting and help the patients who are not content with their shapes — either a sagging skin or just what to look beautiful. Dr. Sameer Jejurikar has a passion for his work as a physician. He gladly helps the patients and customers to meet their goals. He has taken surgery as both the art and his business.

He is a member of the American society of plastic surgeons. He also seats on the bench of the American board of surgeons. The American Association of medics and the Dallas society of plastic surgery are among the associations where he is a member.

How To Create Sustainable Wealth Real Estate Investing By Nick Vertucci

The race to create wealth is pointless without “Money Intelligence” real estate entrepreneur, Nick Vertucci vehemently argues. Of course, it’s one part of the puzzle, but it’s an essential ingredient, he stresses. Every potential investor looking to venture into real estate entrepreneurship yearns for equal or greater success than Vertucci. Interestingly, his school, the NVREA (Nick Vertucci Real Estate Academy) equips learners with a first-class education and practical lessons for excellence. Through this channel, Mr. Vertucci strives to ingrain foundation lessons that will help future real estate professionals overcome industry barriers. The inspiration to launch the academy came after Vertucci reflected on the challenges he faced single-handedly and triumphed. How could he help others avoid similar mistakes and become successful real estate entrepreneurs? He didn’t have the easiest journey, but he took away real-world lessons that helped him sharpen his skills and yield smarter investments.

He’s assembled a genius team of professionals that help drive the NVREA vision. His formula “See It,” “Believe It,” “Map It,” “Execute It,” has never failed him. Nick Vertucci sees only possibilities for anyone who emulates his sheer determination and aptitude to persevere. His school teaches everything from flipping real estate near home to wholesaling properties. Mr. Vertucci emphasizes that approaching real estate investing wrong can create serious financial woes. At the academy, he shares in-depth strategies that expound on investing successfully without upfront money. Instead, he explores innovative methods such as OPM (Other People’s Money), self-directed IRA, etc. Additionally, his courses focus on creating active and passive income sources.

Not every real estate has the potential to generate lucrative ROI (Return On Investment). Nick Vertucci has a keen eye for income-generating assets, and he’s teaching NVREA learners his technique. In a landscape as crowded as real estate, having connections truly counts according to Vertucci. On that account, he’s included real estate networking as part of the NVREA curriculum to help professionals source profit-making deals. He’s detailed his book “Seven Figure Decisions: Having the Balls to Succeed” with more fascinating secrets to building a fortune as a top-earning real estate investor. The former tech entrepreneur made the transition to real estate investing when his previous business interests stalled. Nick Vertucci learned valuable lessons that shaped his decisions today regarding partnership and industry.

Global Presence Builds The Presence Of Herbalife Nutrition

The development of the Herbalife Nutrition brand has taken the company around the world with a presence in over 90 countries throughout the world. The global presence of the brand is developing at a fast rate as the California-based company has seen its stock price rise because of its ability to span various markets. A small fall in the recent stock priced of Herbalife has not dented the love of the stock investors at all levels have been using as a beloved pick on a regular basis.

The earning potential of Herbalife Nutrition has not been dented by the fall in stock price to just under $60 with many financial experts capping its value at $65. The global nature of the business of the direct-sales brand has been both a positive and a negative in terms of business performance. Spanning a range of global markets provides some protection for Herbalife Nutrition but a fall in the global economy has affected the share price of the company.

For companies in the direct-sales market, the need to bring in new products on a regular basis is clear and the announcement of a new healthy coffee product has been seen as a sign for encouragement for Herbalife Nutrition. The coffee market has been expanding for many years and a new range of products offering a healthy option for existing Herbalife customers is seen as a positive for market analysts.

The Herbalife brand has been built on a solid base of impressive products and an innovative direct-sales approach which provides a greater level of human interaction. IN a recent filing, the brand established by Mark R. Hughes stated their belief in the switch to Internet-based sales of many competitors as a reason for the shrinking of the meal replacement, dietary supplement, and energy products. In the view of Herbalife, the market has developed through the human interaction between consumer and sales representative.

Direct-sales brands have been developed with an eye on the development of the education of the sales representatives selling products directly to customers. Whether taking up a role part or full-time with Herbalife, the brand has been educating sales representatives on the latest advances in sports and health medicines and supplements. This allows each sales representative to appear knowledgeable and provide advice to customers and build a relationship designed to encourage their development in weight loss or sports supplements. Learn more about Herbalife on LinkedIn.

Neurocre Brain Training Centers – Pioneering Treatments for Mental Health

Anxiety, depression, migraines and ADHD can impede person’s life. Unfortunately, the methods used to address these illnesses have not been able to completely address the cause. Neurocore Brain Performance Centers addresses the mental health and behavioral health challenges that millions of people deal with. Neurocore approaches their mission on two fronts. They use psychotherapy along with medication. They also offer a third treatment known as nuerofeedback. Neurofeedback treatment addresses the brain’s ability to learn and improve. Read more about Neurocore at

Biofeedback training patients learn the benefit of breathing deeper. More oxygen enhances the brain and heart’s function. Twenty percent of every breath goes directly to the brain. Sessions, for patients, include training for proper breathing. Neurofeedback for patients can be a fun experience. Patients watch a movie, and when their brain charts out of the acceptable therapeutic range, the movies pauses. This lets the patient know their brain has spiked out of range. The brain learns how to stop spiking through this method.

Patients can learn how to optimize their brainwave patterns. Feedback and practice are keys to help patients get better. Neurofeedback can help improve attention, focus, sleep quality, energy levels, reduce anxiety and stress, and reduce the pain of migraines and headaches. Patients begin to experience an improvement in their overall mood once treatments take hold. Visit to know more about Neurocore.

The brain has an ability to make adjustments and to improve. Neurofeedback and biofeedback training takes advantage of the brain’s ability to change. Neuroplasticity is another name for this amazing change. Sessions for both methods last about 30 minutes each/ Neurocore also works to relieve patients of ADHD symptoms.

Such ADHD diagnoses continue to rise in children each year. The condition makes it difficult for both children and adults to cope at school, on the job, or in the world. Neurocore can address a host of mental health issues. The organization’s approach is quite effective. As such, the Neurocore approach will likely continue to grow.